How To: Embed Tracking Pixels into a Pardot Form

How To: Embed Tracking Pixels into a Pardot Form

                                                                        Photo by Francesco Ungaro Primary Use: Used for Re-targeting in Facebook and LinkedIn. How to Get Tracking Pixels Facebook In this article, we’ll cover how to create and install a pixel on...
Using Salesforce Flow To Track User Page Views

Using Salesforce Flow To Track User Page Views

Using Salesforce Flow To Track User Page Views Salesforce is a powerful tool that allows you to optimize and accelerate your business. However, how effective the platform is for your team is contingent upon the adoption of the tool. If you are concerned about user...
How To Refresh Self-Signed Certificates

How To Refresh Self-Signed Certificates

You’ve received a notification from Salesforce indicating that you have a self-signed certificate expiring soon. Now what? Do you take a specific action? Do you ignore the notification and hope it goes away? While a certificate expiration notification from Salesforce...
Potential Salesforce Challenges

Potential Salesforce Challenges

  Why Hiring a Salesforce Administrator Might Be a Great Move for Your Organization When used correctly, Salesforce can increase productivity, streamline functionality, and benefit an organization from top to bottom. If used incorrectly, companies that use...
Salesforce Lightning

Salesforce Lightning

As of January 2020, the Lightning version of Salesforce has been available (and recommended) to all users. The Lightning design intends to streamline the Salesforce navigation for users, increasing ease and decreasing clicks. According to Salesforce.com, “Lightning is...
Understanding Salesforce Editions and Features

Understanding Salesforce Editions and Features

  Salesforce offers a good number of features and services in a variety of platforms, and it can be complicated to figure out which best suits your company’s needs. Additionally, Salesforce is often updating and modifying their products for improvement, and it...
Salesforce Best Practices

Salesforce Best Practices

  In July 2019, StarrData published a list of Salesforce Best Practices. It can be found here. The document outlines 12 Topics and the accompanying Best Practices within each one. These practices should be quite familiar to your Salesforce Administrator, if you...
How to Limit Characters on a Pardot Form Textarea

How to Limit Characters on a Pardot Form Textarea

Recently we had a client request to limit characters on the comments textarea of a Pardot form. After searching high and low, we did find one beneficial blog on the subject, but it did not suit our purposes exactly, so we used that to build on and created our own. You...
Healthy Data and the Importance of Scalable Assistance

Healthy Data and the Importance of Scalable Assistance

Holding multiple Salesforce and Pardot certifications, the consultants at Thompson Technology have helped businesses of all sizes for over a decade. Providing CRM administration, architecture design and Pardot services utilizing the core products of Salesforce and 3rd...
Global Picklists – Do’s and Can’t Do’s

Global Picklists – Do’s and Can’t Do’s

After a recent technical safari into the world of Global Picklists, we found some facts that may be of interest to anyone heading in that direction. Hopefully, this will alleviate some of the confusion and contradiction surrounding the topic. Probably the main thing...