How To: Embed Tracking Pixels into a Marketing Cloud Account Engagement (Pardot) Form

In this article, we’ll cover how to create and install a pixel on your website. To learn more about the pixel before getting started, check out the benefits of installing a Facebook pixel.If you already created a pixel and want to find your pixel base code, skip to section 2, Add the Facebook pixel to your website. Follow the instructions to Manually add pixel code to website.

Things to Ask Your Salesforce Administrator Before Hiring Them

When you’re on the hunt for a Salesforce Administrator, there are a variety of factors to consider in order to find a great fit. Your Admin should not only be versed in the basics of the program, but they should be fluent. You are looking for someone to translate anything complicated into streamlined simplicity, so get to know a bit of their language to ensure yourself a good pick.

Using Salesforce Flow To Track User Page Views

Salesforce is a powerful tool that allows you to optimize and accelerate your business. However, how effective the platform is for your team is contingent upon the adoption of the tool.If you are concerned about user adoption or your client management team wants to track this, Salesforce doesn’t have standard functionality that allows you to see how many times pages are being viewed within the platform. You can track changes to record fields and logins, but often, this isn’t enough to understand how your team is utilizing the platform versus relying on old processes.In this guide, we’ll talk about the practical reasons you might wish to track user page views and how a custom flow can help solve this issue.